Save these words unless you have a home that needs a lot of work and is priced accordingly. While you may want to avoid the red flag words listed above, there are also words that can help a home listing. Character can help sell a home. Is there a fireplace in the master bedroom?
Or maybe an original stained glass window in the entryway? At the very least, it will help potential buyers differentiate your listing from the other dozen they are browsing. Mention a few one-of-a-kind home features in your real estate listing description and the right buyers will appreciate it.
It may end up being what makes a potential buyer schedule a showing. Original: tons of natural light — nice park nearby lots of trees in backyard, move in ready. Better: This move-in ready home has been recently updated, including new windows that provide ample of natural light. Enjoy the shaded backyard or walk to the neighborhood park down the street. Every sentence should not end in an exclamation! If everything is amazing, then nothing is!
On the other end of the spectrum, be sure that you use punctuation. Long, run-on sentences are hard to follow and information gets lost. Write your real estate listing description using complete sentences and appropriate punctuation. Readers will appreciate the effort you took to write a coherent, easy-to-follow summary. The number of beds, baths, stories, and so on is visible elsewhere in your online listing.
This also applies to your phone number or contact info. That should be available in your email or on your landing page. Save your real estate listing description space for the juicy details that will make potential buyers want to see it for themselves. Consumers are more tech-savvy than ever and expect quality photos.
If your images are poorly lit, grainy, or too small to see anything, people will move on to the next listing. Smartphones can do just about everything, including taking pretty excellent photos. Located on a kid-friendly cul-de-sac, enjoy the 2nd-story balcony, living room fireplace and sun-filled yard. Just a 3-minute drive to supermarkets and the cinema, and walking distance to schools, dog park and playground.
One-car garage, but plenty of street parking. Wonderful fixer-upper oozing with potential in a tree-filled neighborhood, perfect for first-time homeowners or newly married couple.
Walk to the train and shopping. Just a little TLC and this home will rise fast in value. Updated plumbing. Plenty of room for a kitchen island or open floor plan — you choose! Back yard has native landscaping and nice-sized shed for extra storage. Every night, drift off to sleep to the subtle sounds of the natural lake and forest, then wake up to a spectacular sunrise over the lake.
All of this situated in a convenient, friendly neighborhood with outstanding schools, only twenty minutes from marvelous Beaver City.
If your goal is to sell your listing fast, a special promotion can give your readers an incentive to take action. Here are some examples:. These are just a few promotions you might include in your real estate listing descriptions. Feel free to be creative with incentives. Conclude with a call to action CTA that tells your buyers how to act. There is nothing wrong with conveying a sense of urgency at the end of your real estate listing descriptions.
Here are two examples:. Also, never lie in your real estate ads. Not licensed yet? Find out what it takes to get your real estate license in our quick video below. Written by Steven Rich. Steven Rich, MBA has over three years of experience as a successful real estate agent.
He was awarded the Top Condo Salesperson for two of those years by his real estate company. I loved the flexibility of being able to study at my own pace.
The classes also made understanding the material manageable and user friendly. I found the format very helpful. Basic structure for writing real estate listing descriptions The first thing about writing compelling real estate ads is not to look like everyone else.
0コメント